About Us


Our team is dedicated to the rapid success of our clients worldwide. We provide highly effective supplement protocols which are scientifically engineered by Dr. Eric Serrano to amaze. Our 7 day per week expert customer service goes above and beyond to ensure client rapid success. Consider Infinity Fitness to be your complete body transformation solution for cutting edge information, personalized training and nutrition plans, speaking event services and highly effective supplement protocols.*

Scott H. Mendelson


Author of the 100% Fitness Solution eBook and Director of Infinity Fitness is a highly regarded performance nutrition and training specialist. In addition to designing customized programs for his celebrity, weekend warrior and executive clients, Scott works daily with professional athletes from the NFL, NHL, MLB, NBA and NCAA. Scott has built an excellent reputation providing effective supplements, cutting-edge information and unmatched service to thousands of clients worldwide since 1999.

Special assistant to Dr. Eric Serrano MD, Scott helps with the design of training, nutrition and supplementation trials to confirm the effectiveness of protocols and expand his expertise.

100% MR and Muscle Synthesis made a huge impact on the marketplace during 2003 and have built a strong international following of professional athletes, executives, medical professionals, weekend warriors, bodybuilders and anyone else aiming to improve body composition and performance. Shortly after Dr. Serrano Scientifically Engineered the Alpha Omega M3, Fat Reduce FBO5, DigestA+Lean Protein and most recently GCX10.

I am very fortunate to have the opportunity to work with so many pro athletes preparing for fall competition. Creating nutrition, supplementation and training programs for the NFL, NCAA, MLB and NHL elite has been a rewarding experience. I look forward to seeing my clients Perform every season and make their hard off season work pay off. The usual crop of NFL and collegiate football stars always keep me busy; especially during training camp which is an annual test of a players will to compete. Modern nutrition and supplementation techniques are finally catching up to the emphasis placed on training in pro sports. This important trend will become part of the norm and elevate athletic performance to higher levels than ever thought possible.*

Contributing writer to the following magazines:

Planet Muscle, Men’s’ Health, Men’s’ Health United Kingdom, Elite Fitness, Powerlifting USA, Beverly International Body Muscle, Natural Muscle, Powermag, Author of over 100 published articles

Expert reference for articles:

Forbes, Columbus CEO, Women’s Health

Dr. Eric Serrano, MD

Supplement Engineer & Nutrition Expert

Dr. Eric Serrano MD is the ace sought out by elite athletes and business professionals around the world for help with the most difficult of problems. Dr. Serrano spends a majority of his time promoting the success of his family practice patients in Pickerington; a suburb of Columbus Ohio. Amongst the thousands of patients are elite athletes from around the globe who will travel to the ends of the earth to consult with Dr. Serrano.

A unique approach to medicine enables Dr. Serrano to customize nutrition, exercise and supplementation protocols to support quicker success. A constant desire to learn leads Dr. Serrano to review thousands of patient hormonal blood work tests and read over 30 medical / ingredient journals each month. At any given time multiple nutrition, exercise and supplementation trials are conducted within the Serrano Family Medical Practice.

Multiple professional teams have hired Dr. Serrano for large consulting projects including competition improvement, injury prevention, performance nutrition and more. Dr. Serrano is a coveted speaker and conducts live webinars as well as seminars in the USA, Canada and UK.

A wide array of athletes from the NFL, NHL, MLB in addition to countless elite amateurs make up Eric’s elite client list. His cohesive expertise comes from years of practicing medicine and his career as record-breaking natural powerlifter. As a competitor and family man Eric understands the practical needs of his clients and pushes himself to stay on the cutting edge of medicine, training, supplementation, nutrition, injury rehabilitation/prevention and performance enhancement.

Dr. Serrano is a graduate of Kansas State University and earned his medical degree from Kansas University, he previously served as an award- winning professor of family practice and emergency medicine at the Ohio State University.

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